{"id":25883,"date":"2024-12-18T09:00:00","date_gmt":"2024-12-18T09:00:00","guid":{"rendered":"https:\/\/newsroom.qnet.net\/turkiye-dogrudan-satis-rakamlari-aciklandi\/"},"modified":"2024-12-18T09:00:00","modified_gmt":"2024-12-18T09:00:00","slug":"turkiye-dogrudan-satis-rakamlari-aciklandi","status":"publish","type":"post","link":"https:\/\/newsroom.qnet.net\/tr\/turkiye-dogrudan-satis-rakamlari-aciklandi\/","title":{"rendered":"T\u00fcrkiye’de do\u011frudan sat\u0131\u015f rakamlar\u0131 a\u00e7\u0131kland\u0131"},"content":{"rendered":"

Do\u011frudan Sat\u0131\u015f Derne\u011fi (DSD) Ba\u015fkan\u0131 Naime Yal\u00e7\u0131n, do\u011frudan sat\u0131\u015f sekt\u00f6r\u00fcn\u00fcn k\u00fcresel \u00f6l\u00e7ekte 168 milyar dolar b\u00fcy\u00fckl\u00fc\u011fe ula\u015ft\u0131\u011f\u0131n\u0131 ve T\u00fcrkiye’de bu rakam\u0131n 550 milyon dolar oldu\u011funu belirtti.<\/em><\/span><\/p>\n

T\u00fcrkiye’de 14 \u00fcyesiyle do\u011frudan sat\u0131\u015f\u0131n geli\u015fmesi i\u00e7in 30 y\u0131ldan bu yana \u00e7al\u0131\u015fmalar\u0131n\u0131 s\u00fcrd\u00fcren Do\u011frudan Sat\u0131\u015f Derne\u011fi (DSD) y\u00f6netimi, sekt\u00f6re dair \u00f6ng\u00f6r\u00fclerini ve gelecek y\u0131ldan beklentilerini DSD \u00fcyesi olan Amare, Amway, Avon, Creaware, Farmasi, Forever, Herbalife, Homm, LR Health & Beauty, Oriflame, Qnet, Siberian Wellness, Tupperware, Vorwerk \u015firketlerinin genel m\u00fcd\u00fcrlerinin kat\u0131l\u0131m\u0131yla \u0130stanbul’da bir otelde d\u00fczenlenen toplant\u0131da payla\u015ft\u0131.<\/span><\/p>\n

Toplant\u0131da konu\u015fan DSD Ba\u015fkan\u0131 Naime Yal\u00e7\u0131n, t\u00fcketici kanununda 30 Ekim’de yap\u0131lan de\u011fi\u015fiklikle do\u011frudan sat\u0131\u015f sisteminin tan\u0131mlanmas\u0131nda \u00f6nemli bir geli\u015fme oldu\u011funu kaydetti.<\/span><\/p>\n

Do\u011frudan sat\u0131\u015f \u015firketlerinin t\u00fcketicileri en \u00e7ok koruyan sekt\u00f6rlerin ba\u015f\u0131nda geldi\u011fini belirten Yal\u00e7\u0131n, Do\u011frudan Sat\u0131\u015f Derne\u011fi olarak 30’uncu y\u0131llar\u0131n\u0131 b\u00fcy\u00fck bir geli\u015fme ile kar\u015f\u0131lad\u0131klar\u0131n\u0131 s\u00f6yledi.<\/span><\/p>\n

Yal\u00e7\u0131n, 6502 say\u0131l\u0131 T\u00fcketicinin Korunmas\u0131 Kanunu’nda de\u011fi\u015fiklikler i\u00e7eren kanun teklifinin, T\u00fcrkiye B\u00fcy\u00fck Millet Meclisinde kabul edilip, 30 Ekim 2024 tarihinde resmi gazetede yay\u0131mlanarak y\u00fcr\u00fcrl\u00fc\u011fe girmesinden b\u00fcy\u00fck mutluluk duyduklar\u0131n\u0131 vurgulayarak, “Yeni yasayla birlikte, sat\u0131c\u0131 ve al\u0131c\u0131 aras\u0131ndaki g\u00fcvenli al\u0131\u015fveri\u015f sistemi olu\u015fturuldu, b\u00f6ylece her iki taraf\u0131n da haklar\u0131 g\u00fcvence alt\u0131na al\u0131nd\u0131.” dedi.<\/span> <\/p>\n

DSD olarak bu s\u00fcre\u00e7te \u00f6nemli bir rol \u00fcstlenip, yasal \u00e7er\u00e7evenin \u015fekillendirilmesine katk\u0131 sa\u011flad\u0131klar\u0131n\u0131 belirten Yal\u00e7\u0131n, s\u00f6zlerine \u015f\u00f6yle devam etti:<\/span><\/p>\n

“Bu yasa teklifiyle do\u011frudan sat\u0131\u015f \u015firketlerinin sermaye \u015firketi olarak kurulmas\u0131 \u015fart\u0131 gelecek. B\u00f6ylece, sadece belli bir sermayesi olan \u015firketler bu alanda faaliyet g\u00f6sterebilecek ve temel amac\u0131 \u00fcr\u00fcn sat\u0131\u015f\u0131 olmayan \u015firketlerin kendilerini do\u011frudan sat\u0131\u015f \u015firketi gibi g\u00f6stermeleri ile olu\u015fan yan\u0131lg\u0131lar son bulacak. Do\u011frudan sat\u0131\u015f sekt\u00f6r\u00fc bu yasa ve sonras\u0131nda \u00e7\u0131kacak y\u00f6netmelikle, do\u011frudan sat\u0131\u015f temsilcisinin ek gelir kazand\u0131\u011f\u0131, ya\u015fam boyu e\u011fitim imkanlar\u0131ndan faydaland\u0131\u011f\u0131, g\u00fcvenilir \u00fcr\u00fcnleri uygun fiyatla sat\u0131n ald\u0131klar\u0131, yeni beceriler kazanan giri\u015fimcilerin tak\u0131m kurup y\u00f6nettikleri bir sekt\u00f6r olarak b\u00fcy\u00fcmeye devam edecek.’<\/span><\/p>\n

Do\u011frudan sat\u0131\u015f sekt\u00f6r\u00fcn\u00fcn Avrupa Birli\u011fi \u00fclkelerinde 2024 y\u0131l\u0131nda y\u00fczde 8,6 b\u00fcy\u00fcme g\u00f6sterdi\u011finin alt\u0131n\u0131 \u00e7izen Yal\u00e7\u0131n, T\u00fcrkiye’de ciro bazl\u0131 b\u00fcy\u00fcmenin bir \u00f6nceki y\u0131la k\u0131yasla y\u00fczde 20 artarak, 2024 y\u0131l\u0131nda 550 milyon dolara ula\u015ft\u0131\u011f\u0131n\u0131 aktard\u0131.<\/span><\/p>\n

Do\u011frudan sat\u0131\u015f sekt\u00f6r\u00fcn\u00fcn k\u00fcresel \u00f6l\u00e7ekteki verilerine dikkati \u00e7eken Yal\u00e7\u0131n \u015fu ifadelere yer verdi:<\/span> <\/p>\n

“Do\u011frudan sat\u0131\u015f sekt\u00f6r\u00fcn\u00fcn k\u00fcresel \u00f6l\u00e7ekte 168 milyar dolar b\u00fcy\u00fckl\u00fc\u011fe ula\u015f\u0131rken, T\u00fcrkiye’de bu rakam 550 milyon dolar. K\u00fcresel pazarda, ABD, Almanya, Asya Pasifik b\u00f6lgesinde Kore ve Japonya gibi geli\u015fmi\u015f ekonomilerde b\u00fcy\u00fck sat\u0131\u015f hacimlerine ula\u015f\u0131ld\u0131. Pazar b\u00fcy\u00fckl\u00fckleri a\u00e7\u0131s\u0131ndan bakacak olursak ABD 36 milyar dolar, Almanya 20 milyar dolar, Kore 17 milyar dolar ve Japonya 10 milyar dolar sat\u0131\u015f hacmine sahip.<\/span> <\/p>\n

T\u00fcrkiye’nin di\u011fer b\u00f6lgeler ve \u00fclkeler aras\u0131ndaki potansiyelinin olduk\u00e7a y\u00fcksek oldu\u011funu s\u00f6ylemek m\u00fcmk\u00fcn. Bu potansiyelin geli\u015fmesi, sekt\u00f6rdeki yenilik\u00e7i yakla\u015f\u0131mlar ve gen\u00e7 giri\u015fimcilerin artan talebi ile \u00f6n\u00fcm\u00fczdeki g\u00fcnlerde ivme kazanacak. T\u00fcrkiye’nin sekt\u00f6rdeki b\u00fcy\u00fckl\u00fc\u011f\u00fc g\u00fcnden g\u00fcne geli\u015fiyor ve gelecek d\u00f6nemde pazar pay\u0131n\u0131n y\u00fczde 20 b\u00fcy\u00fcmesini \u00f6ng\u00f6r\u00fcyoruz.”<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Do\u011frudan Sat\u0131\u015f Derne\u011fi (DSD) Ba\u015fkan\u0131 Naime Yal\u00e7\u0131n, do\u011frudan sat\u0131\u015f sekt\u00f6r\u00fcn\u00fcn k\u00fcresel \u00f6l\u00e7ekte 168 milyar dolar b\u00fcy\u00fckl\u00fc\u011fe ula\u015ft\u0131\u011f\u0131n\u0131 ve T\u00fcrkiye’de bu rakam\u0131n 550 milyon dolar oldu\u011funu belirtti. T\u00fcrkiye’de 14 \u00fcyesiyle do\u011frudan sat\u0131\u015f\u0131n geli\u015fmesi i\u00e7in 30 y\u0131ldan bu yana \u00e7al\u0131\u015fmalar\u0131n\u0131 s\u00fcrd\u00fcren Do\u011frudan Sat\u0131\u015f Derne\u011fi (DSD) y\u00f6netimi, sekt\u00f6re dair \u00f6ng\u00f6r\u00fclerini ve gelecek y\u0131ldan beklentilerini DSD \u00fcyesi olan Amare, […]<\/p>\n","protected":false},"featured_media":30163,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_qnet_ais_enabled":false,"_qnet_ais_points":"","_qnet_ais_title":"","location":"","rank_math_title":"DSD T\u00fcrkiye do\u011frudan sat\u0131\u015f rakamlar\u0131 a\u00e7\u0131kland\u0131: QNET \u00fcye","rank_math_description":"Do\u011frudan Sat\u0131\u015f Derne\u011fi Ba\u015fkan\u0131 Naime Yal\u00e7\u0131n, sekt\u00f6r\u00fcn k\u00fcresel b\u00fcy\u00fckl\u00fc\u011f\u00fcn\u00fcn 168 milyar dolar, T\u00fcrkiye'de ise 550 milyon dolar oldu\u011funu a\u00e7\u0131klad\u0131.","rank_math_focus_keyword":"T\u00fcrkiye do\u011frudan sat\u0131\u015f rakamlar\u0131","footnotes":""},"categories":[312],"tags":[],"regions":[],"class_list":["post-25883","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-direct-selling-tr"],"_links":{"self":[{"href":"https:\/\/newsroom.qnet.net\/tr\/wp-json\/wp\/v2\/posts\/25883","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsroom.qnet.net\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsroom.qnet.net\/tr\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/newsroom.qnet.net\/tr\/wp-json\/wp\/v2\/comments?post=25883"}],"version-history":[{"count":0,"href":"https:\/\/newsroom.qnet.net\/tr\/wp-json\/wp\/v2\/posts\/25883\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsroom.qnet.net\/tr\/wp-json\/wp\/v2\/media\/30163"}],"wp:attachment":[{"href":"https:\/\/newsroom.qnet.net\/tr\/wp-json\/wp\/v2\/media?parent=25883"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsroom.qnet.net\/tr\/wp-json\/wp\/v2\/categories?post=25883"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsroom.qnet.net\/tr\/wp-json\/wp\/v2\/tags?post=25883"},{"taxonomy":"newsroom-region","embeddable":true,"href":"https:\/\/newsroom.qnet.net\/tr\/wp-json\/wp\/v2\/regions?post=25883"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}